WETBYY
Scope of services
Creative concepts idea and development with CEO
Brand identity and brand strategy
Product development and setting production plans
Textiles and finishes sourcing
WETBYY was a concept for a start-up brand using fabrics and colours evoking emotions to activate a connection between mind and body(ies). Exploring sensuality through different concepts (physical and digital) playing around what his ‘real’ and ‘not real’ WETBYY idea was to create cross referencing design systems, digital mediums and tactile experience in both garments and fabrications.